Project presentation image


Revolutionizing learning of French for kids


  • Year :2020
  • Brand :Vocab
  • Agency : Timecode Lab
  • Location :

    Quebec / France

The story behind

VOCAB's main strength lies in its ability to adapt to the particularities of each student. VOCAB's algorithm determines which concepts to study based on the user's answers. Personalized learning is much more effective. In addition to adapting to each student, we used a lot of gamification tools and concepts to make learning fun and stimulating.


What we did

French learning methods didn't really changed for the last 100 years...elementary students are still confronted, without success, with the same boring dictations and conjugation tables. How could technology help students ? Would it be possible to learn more effectively with tools that adapt to the needs of each student ? It is in this context that Timecode Lab was mandated to create VOCAB, a French learning platform for elementary school students.


We designed technological tools for effective, stimulating and personalized learning.