Alcatel Idol4 Video 360
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CREDITS
- Year :2016
- Brand :Alcatel
- Agency : CAA Experiential
- Location :
L.A. + 30 OTHER CITIES
The story behind
In order to reunite Alcatel fans with their inner rockstar, Timecode Lab offered the ultimate performer experience. For the Alcatel Idol 4 launch in North America, Timecode Lab was asked to create the first ever 360 videobooth. We gave people guitars, some good music and captured the experience using a 360 camera to create memorable and shareable videos.
What we used
The experience created by Timecode Lab also offered an automatized capture, stitching and addition of music to the video, ensuring a fast and simple processing and sharing of final video. To this end, we used the ricoh theta, controlled by a python app that automatized capture, stitching and sharing of the video.
